Comments for Brazil's Thirst for Coke Grows 8%, 2% Over Global Average at http://www.brazzilmag.com , comment 0 to 2 out of 2 comments http://www.brazzilmag.com Wed, 07 Jan 2009 22:00:36 +0100 FeedCreator 1.7.2 http://www.brazzilmag.com/content/view/8171/54/#pc_8730 hey Brazil , keep drinking coca -cola....it,s so AMERICAN..... - u.s.guest Thu, 19 Apr 2007 21:30:55 +0100 http://www.brazzilmag.com/content/view/8171/54/#pc_8716 Brasil is Coke's third-largest market by volume and the company pulls large profits out of the country while at the same time deriving huge tax advantages by exporting concentrate from the Manaus trade zone. The primary advantage for Brasil from the relationship is efficient collection of tax revenues that could otherwise disappear into the underground economy. (I believe that the tax authorities actually set up volume meters in the bottling plants.) What I would like to know is how much Brasilian sugar the company and its bottler affiliates actually purchase to supply its operations outside of Brasil. I am pretty sure that the figure is close to zero for the U.S. and Mexico, Coke's two largest volume markets. I would also bet that little if any Brasilian sugar penetrates the E.U. trade barriers. My point is the stark example The Coca-Cola Company, through no fault of its own, provides as to the inequities in terms of international trade between the simplest manufactured products and the type of agricultural goods where Brasil enjoys comparative advantage. - conceicao Wed, 18 Apr 2007 23:17:28 +0100