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Brazil Intent on Becoming a Major Competitor on World Tourism PDF Print E-mail
Written by Diego Freire   
Friday, 22 July 2005

A plan to increase the competitiveness of Brazilian tourism on the world market was launched yesterday, July 21, by Brazil's Ministry of Tourism, which signed a contract with the Center of Management and Strategic Studies (CGEE).

The CGEE is an organ linked to the Ministry of Science and Technology dedicated to the formulation of strategies of touristic competition on the international market.

The partnership gives rise to the Brazilian Tourism Competitiveness and Commercial Strategy Plan, which is meant to ascertain the degree of competitiveness of the sector and how to adjust it to international standards of competition. The plan provides for three specific studies to map the sector, which comprises 52 sectors of the economy.

According to the Minister of Tourism, Walfrido Mares Guia, this analysis of Brazilian tourism should lead to an increase in job creation.

"The study will place tourism as a part of the strategic development of Brazil, paving the way to development and thus generating jobs."

With this study, the Minister went on to say, "we will find the best way to aggregate value, to be more competitive in attracting foreign tourists and to encourage Brazilians to travel more."

Agência Brasil

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Comments (5)Add Comment
Wanderer
written by Guest, 2005-07-24 16:32:01
This supposed "Brazilian Tourism Competitiveness and Commercial Strategy Plan" has to be a nasty joke..
I have been spending up to 3 months per year in Brazil and I cannot legally drive a vehicle in Brasil for more than 60 days according to the Brasil Embassy in Ottawa. Brasil does not recognize Canadian drivers licence or the International Drivers convention of 1968. Unlike Canada an visitor cannot qualify for a Brazilian driving licence in spite of having a residence and owning a vehicle in Brasil.
Another point....
written by Guest, 2005-07-25 01:14:20
You can't be really interested in tourism when you require a visa for entry to Brazil. What are you, North Korea?
And do you still have the absurd, retaliatory fingerprint-and-photo requirement for U.S. visitors? I know it was done as a response to the U.S. policy, but don't be as stupid as U.S. governemnt officials. U.S. tourists who want to travel to Brazil didn't make that rule, there was no vote taken.
Violence not good for tourism...
written by Guest, 2005-07-25 08:17:54
With Rio de Janeiro at the top as a tourist destination in Brazil and also one of the most dangerous and violent cities, what tourist wants to get drugged, robbed, kidnapped, or even killed while on vacation? The government has to fix the problem of poverty and corruption of the police before spending even one REAL on tourism. Does sitting on the sidewalk of Copacabana beach while hoards of half-naked poor kids beg for money, constantly ask if you beer can is empty, or cunningly try to seduce you, only to drug you for 24-hours....does this sound like the picture postcard vacation of your dreams? And referring to the previous point...why would anyone want to pay $100 just to get a visa for this? Come on Brazil, get with the program. If you want to compete for tourist money, you have to compare yourself to the other more popoluar tourist destinations, see the difference, and try to be better. Being lazy and complacent about crime, corruption, and sanitation will only keep Brazil behind the rest of the world.
Re: Another Point . . .
written by Guest, 2005-07-25 16:48:08
What about Brasilian travelers to the States? I agree with the "retaliatory" policy. Quit your whining ... If you want to go to Brasil badly enough, you'll cough up the extra bucks for a visa.
...
written by Guest, 2005-07-25 20:45:52
I'm not whining...I'm being realistic. I lived in Brazil for 3 years. Retaliatory? Please. They stopped fingerprinting and taking digital photos a long time ago because they are so inefficient at immigration to do even this.What hypocracy!

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