| US Gets Its Own Taste of Brazilian Premium and Expensive Cachaça |
| Written by Newsroom | |
| Monday, 24 July 2006 | |
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Americans will now be able to taste a luxurious cachaça from Brazil. The product, Cabana Cachaça, is being announced by its distributors in the US as the first cachaça double-distilled in pot stills to yield the only truly premium cachaça in the American market. The third most distilled spirit in the world, cachaça (pronounced kah-SHAH-sah) is rum fermented and distilled in Brazil directly from freshly pressed sugarcane. This is unlike most rum, which is distilled from molasses, a byproduct of the industrial sugar-making process. A Silver Medallist at the 2006 San Francisco World Spirits Competition, Cabana according to its distributor, utilizes a production method that eliminates the impurities responsible for cachaça's sometimes harsh taste, without compromising any of the spirit's unique characteristics. Two small-batch distillations of the fermented cane juice in pot stills - as opposed to the large column stills used for continuous distillation by most producers - allow the master distiller greater control over each distillate. The resulting spirit is artisanal rum, offering a delicate citrus nose and a smooth, round finish. Matti C. Anttila, President of ABB Partners, LLC explains, "Our quest was to bring a truly premium cachaça to the American market and elevate the sophisticated consumer's awareness of this globally significant spirit. We knew the key was to produce a smooth, balanced spirit retaining hints of the freshly pressed sugarcane, while minimizing the impurities that are commonly associated with cachaça." Produced exclusively for export at its distillery outside São Paulo, Cabana Cachaça arrives at a time of global growth in premium cachaça and rum consumption and burgeoning international visibility of Brazil's appealing cultural identity. International cognoscenti already recognize cachaça as the correct ingredient in the Caipirinha, Brazil's headily evocative national cocktail. One month after its New York launch, Cabana Cachaça is available in over 130 locations, among them Churrascaria Plataforma, Gotham Bar & Grill, Bungalow 8, BED and Astor Wines & Spirits, and is scheduled to commence national rollout on August 1st. Cabana retails for approximately $34.99 per 750-milliliter bottle. Cabana Cachaça - www.cabanacachaca.com Comments (6)
![]() written by Jennifer Stevens, July 26, 2006
I've tried Cabana and it's amazing! It's nothing like anything in Brazil, very smooth and versatile. Definitely worth the price, which in all honesty isn't that much. This isn't Brazil and it's hard to find a real premium spirit for under $30 a bottle. Pitu is around $20 at liquor stores, which is a joke. Cabana is by far the only cachaca I've had that you can drink in something other than a caipirinha. Guess that's the result of the double distillation...
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written by richard lewis, July 28, 2006
i've tried the stuff and love it too, and who cares the cost when u see beautiful brazilian models at Bungalow and CAIN and Marquee drinking it, i mean come on dude!!! $34,99 a bottle??? i spent that on two drinks at BED last night alone! the bottom line is the stuff is sweet and smooth and way better than any of the Cachaca i had last time i was in Brazil...
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written by Federico, October 19, 2006
I have tried the Cabana Cachaca the other day, it s quite good, but nothing like another new one I ve had many times lately:
I ve had the "Leblon" cachaca, it is more tasty and you ll be more satisfied for the price to be honest. Viva Brazil! report abuse
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written by Michael Smith, November 17, 2006
Leblon tastes and smells like you're drinking a handful of grass. if you're into that, go for it, but I'll pass.
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written by Julia Muñoz, December 12, 2006
YOU must have been smoking something Mike when you tried LEBLON. I've been drinking caipirinhas for about 10 years in the US. Ever since LEBLON came out in NYC about a year ago, I haven't been able to go back to any other brand of cachaça. I've tried it in NYC, Miami, and Philadelphia. Every bartender has his own favorite way of making a LEBLON cocktail. Try out the Pineapple & Mint Caipirinha in Alma de Cuba in Philly, the original LEBLON Caipirinha in Nikki Beach in Miami, and there are just too many places to name in NYC...
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I think they need to re-evaluate their pricing.